Fedex Examination Essay

Fedex Examination

FedEx Organization

Strategic Management Project

Prepared for:

DR . Robert Ch. Wood

BUSINESS 189 – Strategic Managing

Prepared by:

SAN JOSE ASKING GROUP:

Billy CRANE

Mike LANDTHORN

Frank MIRI

Jeremy RELPH

Frank SANCHEZ

Andrea VERNEROVA

Dec 9, 2003

TABLE OF CONTENTS

BUSINESS SUMMARY ……………………………………………………………… 3-5

Chapter I: BACKGROUND ……………………………………………………………… 6 -9

Part II: EXTERNAL ANALYSIS ………………………………………………. 9-15

A. Industry Your life Cycle

M. Industry Aspect

C. Porter's Five Forces

D. Global Competition

E. National Context

N. Opportunities and Threats

Section III: INSIDE ANALYSIS ………………………………………………16-23

A. Competitive Advantage

M. Distinctive Competencies

C. Tactics

D. Several Building Blocks

Electronic. Strengths

Farreneheit. Weaknesses

G. Image

Phase IV: BUSINESS-LEVEL ………………………………………………………23-28

A. Business Level Strategy

B. Concerns in Differentiation

C. Focusing on Customer Needs

D. Market Segmentation

E. Differentiation of Quality

Farreneheit. Differentiation on planet

G. Benefits of Differentiation

They would. Impact of Strategy

Chapter Sixth is v: VALUE CYCLE ……………………………………………………… 28-34

A. Benefit Chain

N. Product Technology

C. Effect of National Context of Industry

Deb. Response to Dissimilarities Among Nations around the world

E. Global Dimensions of Strategy

Chapter NI: CORPORATE-LEVEL STRATEGY ………………………………………. 35-41

A. Fedex Corporation

B. Exhibit

C. Surface

D. Fresh Offerings

E. Horizontal Incorporation

F. Top to bottom Integration

G. Fill in the Blanks, They would. White Spots

I. Leading Plus 15, J. Huge Opportunities

REFRENCES………………………………………………………………… 42-44

EXECUTIVE SUMMARY

During one of his two fight tours in Vietnam, National Express CEO Frederick Smith got a simple lesson in survival from a crusty Marine sergeant. " Lieutenant, ” the sergeant informed Smith, " there's just three things you gotta bear in mind: shoot, move, and connect. ”(Fortune, Nov. 1997)

Some twenty five plus years later, including the sturzhelm of one the shipping industry's largest competition, Smith has utilized that same technical advice in the industry world. His maneuvering of FedEx offers incorporated a great aggressive firing strategy since the company features emerged in numerous shipping regions around the globe such as Asia, and furthermore, FedEx continuously has become pursuing and developing a firm base and facilities for the organization and its future. One example is the addition of the new centre in the Israel, at Subic Bay. His movement has guided the business to improve its products and develop with the needs of its clients. Finally, the application of communication has emerged among the company's greatest competencies, not only with customers, but inside as well. " FedEx has long been a technology trailblazer, plus the success of fedex. com is testament to that. ” The company was one of the first to harness the power of the Internet, releasing its Web site in year 1994 with a striking new package deal tracking program one of the first true corporate Internet services. Shortly after, FedEx became the initially transportation company with Website features that allowed buyers to generate their own bar-coded shipping and delivery labels and get couriers to get shipments. FedEx Ground can be taking advantage of the wireless LAN technology by expediting the movement of shipping info from delivery workers' terminals to a central database.

It really is with these kinds of tactics along with FedEx strong competencies and throughout the world infrastructure,...